Divar Mobile App Review: A Comprehensive and SEO-Optimized Evaluation

Pros:

1. Extensive User Base – As the most significant player in Iran’s e-commerce market, Divar provides a broad and diverse audience for sellers to showcase their products.
2. Wide Selection – With numerous categories to choose from, buyers get access to a diverse range of items, making it easy to find what they need.
3. Localized Marketplace – Divar allows users to find items available in their region, facilitating quicker and hassle-free transactions.

Cons:

1. Confusing Property-Classification System – The app does not differentiate between “for sale” and “for rent” properties with the same square meterage, leading to frustration for real estate professionals.
2. Outdated Design – A few users have reported that Divar’s appearance is outdated, suggesting that it’s time for the developers to revamp the app’s look.
3. Limited Selling Window – The app’s effectiveness in selling items is reported to last only around 3 hours, after which the ads do not receive optimal exposure, making it challenging for sellers to gain traction.
4. Product Description Limitations – Some users have complained about restrictions in product descriptions, which may lead to potential buyers undervaluing items or being unaware of essential details.
5. Trust and Reliability Issues – Users have reported trust issues when sending products through couriers, leading to apprehension in transactions.
6. Technical Issues – Several users have raised concerns about slow loading times, difficulty in deleting comments, inaccurate image display, and issues with notifications for comments.

Conclusion:

Divar remains the top e-commerce platform in Iran with a vast user base, offering a wide range of products and services. Although some areas need improvement, such as the confusing property-classification system, outdated design, and technical issues, the app provides a valuable marketplace for users looking to buy and sell items locally. With some enhancements to address the aforementioned concerns, Divar has the potential to maintain its leading position as Iran’s primary marketplace app.